OUT: Cupcakes IN: Libraries

First, imagine a scary thought: 

a world without libraries.

Now, imagine a world where libraries got their due:

all the funds they needed, 

all the recognition they deserved 

and well, became the new cupcake... 

Linda Holmes of NPR's Monkey See Blog eloquently lays it down in her recent post titled Why the Next Big Pop-Culture Wave After Cupcakes Might Be Libraries. I can imagine.


Linda's post led us to this video, while we aren't familiar with the Old Spice Campaign we dig what The New Spice does for libraries: watch it!

Help spread the message:

libraries can be Bigger than the cupcake!!